Hasselblad X1D, one year later

It seems like only yesterday that I confessed to the Mother Of All Gear Acquisition Syndrome lapses, my entry into the Hasselblad "X System" (to be precise the second coming of the X System, the title having previously been used for the XPan).

Actually it was more than a year ago, so it seems about time that I return to the confessional and explain how it's all worked out. I now have an X1DII body and three lenses, a 45mm, 90mm, and most recently a 21mm. However it still feels like I've hardly used the camera. So far it has not been on any dedicated photo trips (well, neither have I), and has really only been used locally. I backed out of a trip to East Greenland due to general uncertainties, and a late decision to switch a cut-down Olympus kit for my holiday in Lofoten turned out to be a very good idea. So truly it hasn't been put much to the test yet, and it certainly hasn't yet earned its keep.

One thing is for sure, the X1D is a beautifully designed camera. It fits in the hand like a glove, and just like the Olympus E-M1, I can hold it by the grip, dangling it from my fingertips. The physical ergonomics are superb, and the menu and touchscreen interface are a masterclass in good design. The only thing missing for me is tilt/swivel screen. Of course it has been totally eclipsed by the Fuji digital medium format series: Fuji wins out on price, on range, and is very much boosted by the sect-like Fanclub the company has skilfully cultivated. There is very little online community to be found around the Hasselblad system. However, even in Fuji dominated discussions, every now and then comes a guilty admission that maybe the X1D (and 907x) is a little bit special.

I'm no reviewer or pixel peeper, but even I can see that the XCD lenses are absolutely stunning. Certainly the best I've ever used. They give a subtle sense of volume to photos, as well as almost infinite but somehow velvety sharpness. The Olympus Pro lenses are also astonishingly sharp, but with a certain harshness. How much of that is down to the huge difference between the sensors, or to the lens design, I can't say, but I suspect is is a bit of both. Of course the XCD lenses are significantly heavier, and there is nothing to touch the flexibility of a lens like the Olympus 12-100 f/4.

Processing the photos is a little awkward: first of all there is a little weirdness with image formats. The camera saves raw files in "3FR" format. Although this format can be read by several applications, including Lightroom, DxO Photolab and Affinity Photo, it cannot directly be read by Hasselblad's own Phocus. Phocus "imports" 3FR photos and converts them to FFF format. As far as I can tell the significant difference between 3FR and FFF is that Phocus edits are stored inside the FFF file (as opposed to the more common method of using a "sidecar" file). This does actually enable seamless transition between Phocus Mobile for iOS (excellent) and Phocus desktop (quirky). But since FFF files also embed Hasselblad lens corrections, they cannot be processed in DxO Photolab, as this application's main USP is to apply its own lens corrections. So it is all very confusing and clumsy. To add to this, Phocus has very, very restricted file import functionality, so very little custom renaming, no pattern-based folder selection, etc. My solution is to use Phocus to import to a working folder, converting to FFF, then rename and move these FFF files into my standard structure using PhotoSupreme, then repoint Phocus at the relevant folder. It works, but I have to keep my wits about me. I then generally do exposure and some colour edits in Phocus, and finally export to 16bit TIFF, which in turn I may work on in CaptureOne and/or Photoshop. Actually, I find that X1D files generally need very little tweaking, which is a relief.

Note, you can bypass all this nonsense by working with 3FR files directly in Lightroom (or Photoshop), but I've stopped actively using Lightroom.

Reading through the few web forums where X1D owners gather (for example hasselbladdigitalforum.com or to a lesser and diminishing extent, getdipi.com), one could build an impression that the system suffers from severe reliability issues. Well, fingers crossed, I haven't hit any such issues yet, and one does need to consider that satisfied customers rarely complain. Again, I'm not sure why there is so little web activity around the system, but possibly it attracts photographers rather than camera geeks :-). If the activity on the secondhand market here in Switzerland is anything to go buy, there is an active community. Secondhand XCD lenses sell fast, and at near retail price - unfortunately!

The X-System coexists well with my Olympus gear, especially as they both have my preferred 4:3 default aspect ratio. Obviously the Olympus kit is comfortable in a much wider range of scenarios, for example lightweight travel, but more importantly longer focal lengths. The maximum native focal length so far available in the XCD lens range is 230mm, which works out at something like 178mm in full-frame equivalence terms. Just the Olympus 12-100 gives me 200mm equivalent - and it's a zoom. There is only one XCD zoom, a very limited 28-60mm equivalent, and it costs 1 arm + 1 leg. Another huge benefit on the Olympus side is of course stabilisation, although to be fair the Hasselblad leaf shutter approach means that hand holding is quite practical at fairly low shutter speeds. Having said all that, much as I enjoy and admire the results from the Olympus cameras, in terms of colour, tonal smoothness, and definition, output from the Hasselblad is quite clearly streets ahead.

Here is a fairly random selection of photos - they are largely all in the "learning the camera" category, as so far sadly I haven't shot a coherent project with the X System. All photos are pretty much as shot, with minor adjustments in Phocus.