January 2007 Archives
So, here it is…. what the World + Dog has been waiting for

…and, since it has been Designed In California, it is totally clueless about the one most important aspect to a mobile phone - especially a smartphone.
Unbelievably. it will not support 3G / UMTS. All the gear and no idea. All dressed up and nowhere to go.
Amazing. Nokia must be pi**ing themselves.
(UPDATE: and it doesn’t support MMS. And there is no scope for 3rd party development. And the battery is not removable. And…. never mind)
Just seen that the Swiss budget (well, so they claim) airline Helvetic has rebranded. From their frankly eye catching lurid pink (or whatever it is), they now look Exactly Like Every Other Swiss Airline:

Seems that unless you’ve got a white cross on a red background, you just don’t cut it in the Swiss airline industry.
Here’s three other Swiss airline liveries. I’m sure I’ve missed some. Spot the difference:



One trace of originality still survives at Geneva based Baboo… but then again, Geneva isn’t really in Switzerland…

…and anyway, if you squint it still looks pretty much the same.
I’m happy to launch a new category in this blog today, “Hall of Shame”, dedicated to godawful user experiences. And the inaugural entry is…. step on down CLUB NOKIA!!
Having just taken delivery on a new Nokia N73 (for business purposes, not real world use), and being heavily encouraged by the bloody thing to sign up to Club Nokia for uncounted wealth and wonderful features, I set about the task.
Strike 1: Whilst the prompt to do this comes up in the phone web browser, and includes a direction to go to www.nokia.com/clubnokia, this is not a hyperlink. Moron factor 9/10, already. So rather than fiddle about entering a URL, off to the PC. Just as well, probably. Nokia’s web site is hardly mobile friendly, at least the Swiss French version isn’t (no, there isn’t a Swiss Italian version).
Strike 2: This part is unbelievable: You cannot choose to NOT get spammed. You have to select “email” or “SMS / MMS”, otherwise, f* off or however you put it in Finland.

Strike 3: when you finally select how you would like to be spammed, and click on Accept, you then get a new screen in the pop inviting to log on … huh ?? You tentatively enter the user name and password you’ve just selected, click on ok, and … you get back to the registration screen, with an error telling you that the username already exists. At this point you start to wonder if this is because it is stuck in a loop … or whatever … or, f%&% it, let’s just forget about it.
Surely they can do better than this ?